Email Marketing Software
Design campaigns, automate sequences, and grow your audience. Compare email marketing platforms and find an alternative that fits your list size and budget.
Tools in this category
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Klaviyo
Free tier / Paid from $20/mo based on contacts
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ActiveCampaign
Free for 1 user / Paid from $9/mo
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ConvertKit
Free / Paid from $25/mo
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HubSpot
Free tier / Paid from $50/mo
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Shopify
Free trial / Starter $39/mo / Basic $105/mo / Standard $399/mo / Plus $2,300/mo
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Beehiiv
Free / Pro from $84/mo
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Brevo
Free with limited sends / Paid from €20/mo
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Mailerlite
Free / Paid from $25/mo
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Mailgun
Free for low volume / Pay-as-you-go from $0.50/1000 emails
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Omnisend
Free / Paid from $25/mo
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SendGrid
Free tier / Paid from $29.95/mo
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Campaign Monitor
Free trial / Paid from $9/mo
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Drip
Free trial / Paid from $49/mo
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GetResponse
Free plan available / Paid from $15/mo
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Ghost
Free / Creator $9/mo / Business $24/mo / Scale custom
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Lemlist
Free trial / Paid from $25/mo
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Mailchimp
Free / Pro from $20/mo / Enterprise custom
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Podia
Free / Paid from $33/mo
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Zoho CRM
Free / Standard $20/user/mo / Professional $45/user/mo / Enterprise $65/user/mo / Ultimate $120/user/mo
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Constant Contact
Free for up to 100 contacts / Paid from $20/mo
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Freshworks
Free / Growth $25/mo / Pro $70/mo / Enterprise custom pricing
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Moosend
Free for up to 500 contacts / Paid from $10/mo
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Nutshell
Pro $65/mo / Premium $95/mo / Enterprise custom pricing
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Sendinblue
Free / Paid from €20/mo
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Substack
Free / Revenue share on paid subscriptions
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Unbounce
Starter $99/mo / Optimizer $399/mo / Accelerator custom
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AWeber
Free / Paid from $15/mo
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Dripify
Free / Professional $67/mo / Agency $132/mo / Enterprise custom pricing
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Keap
Free / Plus $249/mo / Max $399/mo
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Agile
Free / Starter $9.99/user/mo / Regular $49.99/user/mo / Entreprise $99.99/user/mo
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EmailLabs
Free trial / Paid plans available
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Leadpages
Standard $37/mo / Advanced $74/mo / Professional $116/mo
What Is Email Marketing Software?
Email marketing platforms help you design campaigns, automate sequences, and grow a subscriber list that drives revenue. They combine templates, segmentation, and analytics in one tool.
How to Choose the Right Email Marketing Tool
- Automation and segmentation capabilities
- Deliverability and sending reputation
- Template editor and landing page tools
- Pricing based on subscriber count and sends
What to Read Next
Browse the Email Marketing tools below and open any "[Tool] Alternatives" guide to compare pricing, features, and honest pros and cons side by side.